MRO Public Relations Tool Unveiled

ARSA goes digital with its public relations campaign; expect roll out in next few weeks.

The Aeronautical Repair Station Association unveiled a video today at its Strategic Leadership Conference here in Montreal to highlight MRO and get key messages to the public, such as the fact contract maintenance is a long-established and integral part of the aviation industry.

There are more than 4,000 FAA certificated repair stations employing 200,000 people in the U.S. alone.

The engaging video, part of ARSA's outreach campaign, will be distributed to TV stations in December, posted on the AvMRO.arsa.org in the next few weeks, promoted to members and rolled out on Capitol Hill in Washington in the near future. 

The video started as part of a Leading Edge documentary.

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